tag:blogger.com,1999:blog-29248432590207057352023-11-15T05:43:15.974-08:00Search Engine Optimization IndiaSEO Professionals in India. Outsource SEO Projects to IndiaUnknownnoreply@blogger.comBlogger14125tag:blogger.com,1999:blog-2924843259020705735.post-22190470367641244922011-02-28T22:35:00.001-08:002011-02-28T22:35:06.981-08:00What is SEM?<p><span style="font-family: 'book antiqua', palatino; font-size: medium;"><strong>Search Engine Marketing (SEM)</strong></span></p><p><span style="font-family: 'book antiqua', palatino; font-size: medium;">The engine Marketing SEM search (Search engine marketing) is the set of marketing activities to achieve certain objectives in the search engines (Search engine: search engines), both by improving the visibility of a website among the results of organic positioning, both the purchase of sponsored links or the mixture of both strategies or other campaign-related advertising and pay per click circuits.</span><br /><span style="font-family: 'book antiqua', palatino; font-size: medium;"> The SEM is a set of methodologies aimed at improving the ranking of a site in the pages of the search engines or, in any case to improve accessibility through search engines.</span><br /><span style="font-family: 'book antiqua', palatino; font-size: medium;"> The SEM (Search engine marketing) also refers to the profession and work undertaken by consultants SEM optimization projects have websites of their clients in order to improve the number of visits and outcomes or the planning of campaigns advertising based on keywords.</span></p><p><span style="font-family: 'book antiqua', palatino; font-size: medium;">The objective of search engine marketing SEM are:</span><br /><span style="font-family: 'book antiqua', palatino; font-size: medium;"> - Increased visits to obtain:</span><br /><span style="font-family: 'book antiqua', palatino; font-size: medium;"> - Increase the skills of the users of a particular website</span><br /><span style="font-family: 'book antiqua', palatino; font-size: medium;"> - Increased contacts.</span><br /><span style="font-family: 'book antiqua', palatino; font-size: medium;"> - Increased sales.</span><br /><span style="font-family: 'book antiqua', palatino; font-size: medium;"> - Search and investigation of new potential customers.</span><br /><span style="font-family: 'book antiqua', palatino; font-size: medium;"> - Growth of the mark.</span><br /><span style="font-family: 'book antiqua', palatino; font-size: medium;"> - Strengthened brand or website.</span></p>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-2924843259020705735.post-51101556385685285222011-02-01T10:16:00.001-08:002011-02-01T10:16:42.128-08:00SEO Article - Optimization of web graphics<p><h2>The Smallest Is The Best!.. As Long As It Serves Its Purpose</h2><p class="seo">It is true! In graphics optimization, seen as a part of website optimization, the smallest is the best. Of course, the element in question should still serve its purpose of being the expression of an idea. Furthermore, it should be understandable, clear, suggestive and good-looking. Let's see together which could be the right choices (in terms of web graphics optimization) when we decide what type of graphics we'll use on a website.</p><h2>What kinds of web graphics are present on the Internet?</h2><p class="seo">When it comes to their origin, there are two types of graphic digital files: vector graphics (created with software tools like Corel DrawTM , FreehandTM etc.) and raster graphics (photographs, 3D renders and any other type of bitmap files).<br />Most of the web sites on the World Wide Web hold as graphic elements bitmap-type graphics in three different formats: GIF (standing for Graphics Interchange Format), JPEG (Joint Photographic Experts Group) and PNG (Portable Network Graphics). All these 3 types use different compression algoritms to considerably reduce the size of the graphic file.<br />Because PNG is not so popular, I hope that you will forgive me if I stick to GIF and JPEG in my article. Probably you already know a lot about these (or you can browse the web and find plenty of information) so I'll get directly to the choices we must make when it comes to designing our web site.</p><h2>What type of bitmap files will hold our web graphics?</h2><p class="seo">Some specialists say that we should always go with JPEG, because it supports 16 milion colors and produces quite small files. Well, this is not entirely true, I think. I can only tell you for sure that we don't have to go with the same type all over our website. How's that? Let's see!</p><h2>When should we go with GIF?</h2><p class="seo">- for graphics with fewer colors: web logos, cartoon-like drawings and line-art (pure black and white) drawings; whenever it is OK to use for our graphics the 256 colors pallette (or even the 216 "safe" colors pallette)<br /> - for grayscale pictures with less halftones (with big contrast)<br /> - for graphics with smaller screen size (even if with many colors) which rely on details; GIF format compression is lossless and keeps sharp contours and clear definition between areas filled with different colors;<br /> -when we need the "Transparency" option of GIF Format, e.g. when a graphic should have a non-rectangular shape and/or we want to discard its background<br /> - whenever an image saved in GIF format is smaller than one saved as JPEG, both images being at a comparable level of quality when displayed<br /> - generally, for vector-generated graphics (unless they have blending and/or gradient fills)</p><h2>When to use JPEG format?</h2><p class="seo">- for color images with 16 milion colors and many halftones (photographs, 3D render output files, any other images with continuous-tones)<br /> - for grayscale images which rely on subtle halftones<br /> - for graphics/images with big screen size where colors and shades are more important than contours, outlines and boundaries<br /> - whenever an image saved in JPEG format is smaller than one saved as GIF, both images being at a comparable level of quality when displayed<br /> - generally, for photographs and similar images</p><h2>Which are the inconveniences of each format?</h2><p class="seo">From my point of view, these are the main limitations for GIF and for JPEG formats:<br /><br /><strong>For GIF:</strong> limited number of colors (it can show 16 milion colors, but only in dithered mode, which I do not recommend)<br /><br /><strong>For JPEG:</strong> compression is done by reducing quality of the graphics (loss of sharpness, "hair filaments", "pixelate" areas etc.)</p><p class="seo">Whatever format you choose, when it comes to graphics optimization as a part of website optimization, the SMALLEST is the BEST! Beside the format choice, keep in mind some tips when you create and optimize your web graphics:<br /><br />1. Minimize the screen size of your graphics to the point where it is still clear and suggestive.<br />2. Try and try again saving a graphic in one of the two formats, at different quality levels (for JPEG) and different number of colors (for GIF). Do this until you find the best size / quality ratio that fits your needs.<br />3. Use vector graphics software and limit the number of colors when you create the non-photographic graphics for your website.<br />4. Put emphasis on shape, contour, silhouette and contrast when creating / processing your graphics.<br />5. Choose carefully the resizing method in your image processor when you change the size / resolution of your graphics - "anti-alias" is not always the best choice.</p></p>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-2924843259020705735.post-26700872534713334372011-01-29T07:20:00.001-08:002011-01-29T07:20:40.695-08:00Avoid following Tips to Increase Google page rank<p>Never put ads to new sites right away as Google may mark your site as “ ad farm “ and will not index the site. You should wait for a month or so to begin ad activity.</p><p>It has been seen that Google bestows high ranking to sites having multiple inbound links. The important fact is that such links must correspond to higher ranking site only.</p><p>You will not get any benefit from any sub standard link exchange sites and more over Google will side line your site for link farming. Your inbound links must be relevant to content of website.</p><p>You can link web site with good social book marking services like del.icio.us, reddit.com, dig.com to name a few but there are many other such sites which will serve your purpose but Most of social book marking sites use rel="nofollow" attribute which does not help increasing Page rank of website.</p><p>Google detects duplicate contents, copied content etc and never index sites which use them. It is always advisable to give relevant link and disclose the content source etc.</p><p>Always link single page with canonical URL. Always refrain from excess use of key words, over optimizing, irrelevant use of key word as this adversely affects website’s page ranking.</p><p>It has been very common practice to use invisible text and use it at the end of the main page but this is no longer a sensible thing to do as modern search engines detect it and may penalize your site. Always try to avoid query characters such as “?” as search engines never appreciate dynamic pages with such characters.</p><p>It is very essential to perform correct redirecting. When moving content from one page to another make sure to include 301 redirect codes, which indicates that page has been moved permanently.</p><p>Google suggests that there should be less than 100 links in a single page.</p><p>Always put links having equal or higher page rank sites and must be relevant to the content of the page.</p><p>Never use unauthorized softwares or programs to check rankings, submit page as you may be violating service terms etc.</p>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-2924843259020705735.post-38331113526448742812011-01-24T22:37:00.001-08:002011-01-24T22:37:03.178-08:00Articles Directories List: Ordered by Alexa Rating<p><p>Are <strong>article submissions</strong> worth the time? When doing manual submissions it takes me 10 to 15 minutes in average to login, format and submit an article to an article directory. I have to make at least 10 submissions to get a feasible exposure for my articles. So this process can take more than two hours a day! To make the most of my time I have to make sure that the article directories I am submitting to, are able to bring me as many visitors and backlinks as possible. I can name top five directories: <strong>EzineArticles.com, Buzzle.com, GoArticles.com, ArticlesFactory.com and WebProNews.com</strong>. Submitting to these is a must! EzineArticles.com and Buzzle.com can bring you a lot of traffic, GoArticles.com brings you backlinks, and ArticlesFactory.com – PageRank (my profile page there now is PR5 – with only 12 submitted articles).</p><p>But five top directories are not enough. As I said above, I usually do at least 10 manual submissions, so I have to choose my directories wisely. The only two ratings easily available to web users to judge the quality of websites and webpages are Alexa Rating and Google <strong>PageRank</strong>. Both are flawed and often do not reflect the real authority or traffic of a page. But since there is nothing better I have to stick to these two when deciding if a directory is worth submitting to. Of course, one must not forget the power of themed sites. Whenever I have a choice between a general directory and a <strong>directory focusing on my topic</strong> – I choose the latter.</p><p>To make the choosing process easier I have obtained a list of article directories, their names and URLs. Yesterday, I downloaded Eclipse and wrote a simple Java application that queries Alexa Web Service for rating data, and makes PageRank lookups. I’ve run this application on my list this morning and here are the top results with Alexa rating < 100,000 sorted ascending:</p><p><tr bgcolor="#ccff99"><td>Directory Name</td><td>URL</td><td align="right">Alexa Rating</td><td> PageRank</td></tr><tr><td bgcolor="#ffffff">Ezine Articles.com</td><td bgcolor="#ffffff">http://www.ezinearticles.com</td><td align="right" bgcolor="#ffffff">450</td><td align="right" bgcolor="#ffffff">6</td></tr><tr><td bgcolor="#ffffff">GoArticles</td><td bgcolor="#ffffff">http://www.goarticles.com</td><td align="right" bgcolor="#ffffff">2465</td><td align="right" bgcolor="#ffffff">6</td></tr><tr><td bgcolor="#ffffff">Web Pro News</td><td bgcolor="#ffffff">http://www.webpronews.com</td><td align="right" bgcolor="#ffffff">2903</td><td align="right" bgcolor="#ffffff">7</td></tr><tr><td bgcolor="#ffffff">Site Reference</td><td bgcolor="#ffffff">http://site-reference.com</td><td align="right" bgcolor="#ffffff">3652</td><td align="right" bgcolor="#ffffff">0</td></tr><tr><td bgcolor="#ffffff">AD</td><td bgcolor="#ffffff">http://www.articledashboard.com</td><td align="right" bgcolor="#ffffff">4360</td><td align="right" bgcolor="#ffffff">6</td></tr><tr><td bgcolor="#ffffff">Free Articles</td><td bgcolor="#ffffff">http://www.topica.com/lists/free_articles</td><td align="right" bgcolor="#ffffff">5140</td><td align="right" bgcolor="#ffffff">0</td></tr><tr><td bgcolor="#ffffff">Articles Base Directory</td><td bgcolor="#ffffff">http://www.articlesbase.com</td><td align="right" bgcolor="#ffffff">6319</td><td align="right" bgcolor="#ffffff">5</td></tr><tr><td bgcolor="#ffffff">Articles.Web.Com</td><td bgcolor="#ffffff">http://www.articles.web.com</td><td align="right" bgcolor="#ffffff">8506</td><td align="right" bgcolor="#ffffff">4</td></tr><tr><td bgcolor="#ffffff">Gobala Krishnan</td><td bgcolor="#ffffff">http://articles.easywordpress.com</td><td align="right" bgcolor="#ffffff">14794</td><td align="right" bgcolor="#ffffff">2</td></tr><tr><td bgcolor="#ffffff">DirectoryGold Article Directory</td><td bgcolor="#ffffff">http://articles.directorygold.com</td><td align="right" bgcolor="#ffffff">25357</td><td align="right" bgcolor="#ffffff">4</td></tr><tr><td bgcolor="#ffffff">Afro Articles – Article Marketing Directory</td><td bgcolor="#ffffff">http://www.afroarticles.com/article-dashboard/</td><td align="right" bgcolor="#ffffff">34900</td><td align="right" bgcolor="#ffffff">4</td></tr><tr><td bgcolor="#ffffff">InfoWizards Free Content Articles</td><td bgcolor="#ffffff">http://content.infowizards.com</td><td align="right" bgcolor="#ffffff">39158</td><td align="right" bgcolor="#ffffff">3</td></tr><tr><td bgcolor="#ffffff">Article Friendly</td><td bgcolor="#ffffff">http://www.articlefriendly.com</td><td align="right" bgcolor="#ffffff">41660</td><td align="right" bgcolor="#ffffff">3</td></tr><tr><td bgcolor="#ffffff">Article Submission</td><td bgcolor="#ffffff">http://www.articlewheel.com/</td><td align="right" bgcolor="#ffffff">43045</td><td align="right" bgcolor="#ffffff">5</td></tr><tr><td bgcolor="#ffffff">Top-Affiliate.com</td><td bgcolor="#ffffff">http://www.top-affiliate.com/articles</td><td align="right" bgcolor="#ffffff">46932</td><td align="right" bgcolor="#ffffff">4</td></tr><tr><td bgcolor="#ffffff">Free Articles for Reprint</td><td bgcolor="#ffffff">http://www.articles-hub.com</td><td align="right" bgcolor="#ffffff">49035</td><td align="right" bgcolor="#ffffff">6</td></tr><tr><td bgcolor="#ffffff">Article Ardvaark</td><td bgcolor="#ffffff">http://nero.byethost15.com</td><td align="right" bgcolor="#ffffff">49967</td><td align="right" bgcolor="#ffffff">0</td></tr><tr><td bgcolor="#ffffff">Submit Your New Article</td><td bgcolor="#ffffff">http://www.submityournewarticle.com</td><td align="right" bgcolor="#ffffff">52215</td><td align="right" bgcolor="#ffffff">4</td></tr><tr><td bgcolor="#ffffff">ArticleRich.com</td><td bgcolor="#ffffff">http://www.articlerich.com</td><td align="right" bgcolor="#ffffff">53604</td><td align="right" bgcolor="#ffffff">4</td></tr><tr><td bgcolor="#ffffff">ArticleCafe.net</td><td bgcolor="#ffffff">http://www.articlecafe.net</td><td align="right" bgcolor="#ffffff">58106</td><td align="right" bgcolor="#ffffff">3</td></tr><tr><td bgcolor="#ffffff">Your Free SAtellite</td><td bgcolor="#ffffff">http://www.your-free-satellite.com/index-2.html</td><td align="right" bgcolor="#ffffff">63374</td><td align="right" bgcolor="#ffffff">0</td></tr><tr><td bgcolor="#ffffff">The Add Articles Directory</td><td bgcolor="#ffffff">http://www.add-articles.com</td><td align="right" bgcolor="#ffffff">67840</td><td align="right" bgcolor="#ffffff">4</td></tr><tr><td bgcolor="#ffffff">Article Blotter</td><td bgcolor="#ffffff">http://www.articleblotter.com</td><td align="right" bgcolor="#ffffff">68054</td><td align="right" bgcolor="#ffffff">3</td></tr><tr><td bgcolor="#ffffff">1Article World</td><td bgcolor="#ffffff">http://www.1articleworld.com</td><td align="right" bgcolor="#ffffff">68395</td><td align="right" bgcolor="#ffffff">3</td></tr><tr><td bgcolor="#ffffff">ABC Article Directory</td><td bgcolor="#ffffff">http://www.abcarticledirectory.com/</td><td align="right" bgcolor="#ffffff">74153</td><td align="right" bgcolor="#ffffff">0</td></tr><tr><td bgcolor="#ffffff">eArticlesOnline.com</td><td bgcolor="#ffffff">http://www.earticlesonline.com</td><td align="right" bgcolor="#ffffff">84051</td><td align="right" bgcolor="#ffffff">4</td></tr><tr><td bgcolor="#ffffff">eArticlesOnline.com</td><td bgcolor="#ffffff">http://www.earticlesonline.com</td><td align="right" bgcolor="#ffffff">84051</td><td align="right" bgcolor="#ffffff">4</td></tr><tr><td bgcolor="#ffffff">dk-article</td><td bgcolor="#ffffff">http://www.article.com</td><td align="right" bgcolor="#ffffff">84513</td><td align="right" bgcolor="#ffffff">1</td></tr><tr><td bgcolor="#ffffff">ArticleSnatch – The Best Place to Grab Art<span style="display: none;">icles</span></td><td bgcolor="#ffffff">http://www.articlesnatch.com</td><td align="right" bgcolor="#ffffff">88123</td><td align="right" bgcolor="#ffffff">4</td></tr><tr><td bgcolor="#ffffff">Talkin Mince Article Directory</td><td bgcolor="#ffffff">http://www.talkinmince.com</td><td align="right" bgcolor="#ffffff">89689</td><td align="right" bgcolor="#ffffff">4</td></tr><tr><td bgcolor="#ffffff">Just Articles</td><td bgcolor="#ffffff">http://www.JustArticles.com/</td><td align="right" bgcolor="#ffffff">93655</td><td align="right" bgcolor="#ffffff">5</td></tr><tr><td bgcolor="#ffffff">Article-Buzz – Free Article Directory</td><td bgcolor="#ffffff">http://www.article-buzz.com/</td><td align="right" bgcolor="#ffffff">94347</td><td align="right" bgcolor="#ffffff">4</td></tr><tr><td bgcolor="#ffffff">Free Ezine Articles Site</td><td bgcolor="#ffffff">http://freezinesite.com</td><td align="right" bgcolor="#ffffff">94529</td><td align="right" bgcolor="#ffffff">4</td></tr><tr><td bgcolor="#ffffff">Tips Tricks Resource Portal</td><td bgcolor="#ffffff">http://www.tips.com.my</td><td align="right" bgcolor="#ffffff">95787</td><td align="right" bgcolor="#ffffff">5</td></tr></p></p>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-2924843259020705735.post-34531619360968699372011-01-10T09:16:00.001-08:002011-01-10T09:16:43.747-08:00How Search Engines Work<p><span style="font-family: 'book antiqua', palatino; font-size: medium;">The first basic truth you need to learn about SEO is that search engines are not humans. While this might be obvious for everybody, the differences between how humans and search engines view web pages aren't. Unlike humans, search engines are text-driven. Although technology advances rapidly, search engines are far from intelligent creatures that can feel the beauty of a cool design or enjoy the sounds and movement in movies. Instead, search engines crawl the Web, looking at particular site items (mainly text) to get an idea what a site is about. This brief explanation is not the most precise because as we will see next, search engines perform several activities in order to deliver search results – crawling, indexing, processing, calculating relevancy, and retrieving.</span></p><p><span style="font-family: 'book antiqua', palatino; font-size: medium;">First, search engines crawl the Web to see what is there. This task is performed by e piece of software, called a crawler or a spider (or Googlebot, as is the case with Google). Spiders follow links from one page to another and index everything they find on their way. Having in mind the number of pages on the Web (over 20 billion), it is impossible for a spider to visit a site daily just to see if a new page has appeared or if an existing page has been modified. Sometimes crawlers will not visit your site for a month or two, so during this time your SEO efforts will not be rewarded. But there is nothing you can do about it, so just keep quiet.</span></p><p><span style="font-family: 'book antiqua', palatino; font-size: medium;">What you can do is to check what a crawler sees from your site. As already mentioned, crawlers are not humans and they do not see images, Flash movies, JavaScript, frames, password-protected pages and directories, so if you have tons of these on your site, you'd better run the Spider Simulator below to see if these goodies are viewable by the spider. If they are not viewable, they will not be spidered, not indexed, not processed, etc. - in a word they will be non-existent for search engines.</span></p>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-2924843259020705735.post-80026267327277444502011-01-01T23:17:00.001-08:002011-01-01T23:17:56.735-08:0010 Linking strategies<p><span style="font-family: 'book antiqua', palatino; font-size: medium;">Two of the three biggest search engines (Google and Yahoo) place great importance on internet more than ever, if you want to own a successful business needs a successful website you should know what it means to be friendly to search engines. And one of the main rules for optimizing your website for search engines is to create inbound links - links (links) from other sites pointing to your site. 10 years ago, when Google started changing the code to content (including inbound links) as the preferred way of determining the "relevance" of a website, the world changed. Webmasters immediately began trying to capture every link they could get. But this no longer works well although the inbound links are still important. In many ways are more vital than before. How then, got to get those precious links with text link? We are those 10 strategies:</span></p><ol><li><span style="font-family: 'book antiqua', palatino; font-size: medium;"> <span class="style6">Comments on Blogs</span> Change the way you read blogs of other people. It was always said that reading is good. But it's better if it interacts with bloggers. This makes them feel good. Validates what they are writing. Start a relationship between the two. And, here's the best part, gives an inbound link to your site.</span></li><li><span style="font-family: 'book antiqua', palatino; font-size: medium;"> <span class="style6">Blog Trackbacks</span> Start a blog and relate to all those blogs you're reading in the form of a "trackback" in their post. Do not know what that means? Search for "trackback" on Wikipedia, or go deeper with a Wordpress.org tutorial. Implement this strategy, is an elegant way, easy and effective way of getting inbound links.</span></li><li><span style="font-family: 'book antiqua', palatino; font-size: medium;"> <span class="style6">Pay Per Click Ads PPC</span> advertising is in fact an aggregate cost of marketing. However, it is a controlled environment for building reliable ROI, and a great way to build inbound links where you have control over the text used in the link text.</span></li><li><span style="font-family: 'book antiqua', palatino; font-size: medium;"> <span class="style6">Forum comments:</span> Similar to participate in forums comments and trackbacks to blogs, participating in forums in your industry will enable relacionarce with other professionals, we keep abreast of current trends, and allow you to build inbound links in line with the signing of their posts.</span></li><li><span style="font-family: 'book antiqua', palatino; font-size: medium;"> <span class="style6">Build Other Pages</span> some social sites allow you to create content and post it on their domain as new pages. A great example of this is Seth Godin's Squidoo.com. Creating content that focuses on a particular subject will engage readers and create more inbound links to your main site.</span></li><li><span style="font-family: 'book antiqua', palatino; font-size: medium;"> <span class="style6">Wikis</span> The concept of a wiki (like wikipedia.org) is that readers are also contributors of content. Anyone who is logged can log in and change content. Understand that other readers of this content have zero tolerance for advertising and sales tactics, be careful with this. Be purely informative and helpful to its content. If the content passes the screening, you will have a small link at the outset that potentially will be seen by millions.</span></li><li><span style="font-family: 'book antiqua', palatino; font-size: medium;"> <span class="style6">Social networks</span> MySpace and FaceBook in fact, but there is an explosion of social sites on the web. Come in and participate. Doing this allows you to interact and interact with other professionals, build inbound links.</span></li><li><span style="font-family: 'book antiqua', palatino; font-size: medium;"> <span class="style6">Social Bookmarking</span> Different than social networking, social bookmarking is similar to how you add sites to your browser bookmarks with the difference that you add your favorite sites in one place, at sites like de.licio.us, ma.gnolia. com, spurl.com, rojo.com, Google bookmarks ... The goal is to help people discover these bookmarks, and find your site. An additional advantage of social bookmarking (and blog posts) is that you get "tag" their content with label words and phrases that are relevant to the content. These tags are used to identify the content in the search process.</span></li><li><span style="font-family: 'book antiqua', palatino; font-size: medium;"> <span class="style6">Sites organized navigation</span> This is a variation of social bookmarking. There are sites that organize how people surf the web in an effort to make the process of finding content quickly and focused. StumbleUpon.com (available as Firefox plugin) is one of my favorites but others like Technorati (blog content), Digg (blogs, articles and news stories) and newcomer Trailfire (another Firefox plugin) allow a power surfing users, finding your site via inbound links.</span></li><li><span style="font-family: 'book antiqua', palatino; font-size: medium;"><span class="style6">Request a link will not discard it yet</span>. Asking another webmaster a link still works. (Always good to have a link page) However, with all the other options listed above, you quickly learn that this tactic is largely a waste of time and unproductive. There is a saying that goes: "Plan your work and work your plan" and this applies in the creation of links. The success of your website - and ultimately your business - depends on it! INKS-way to determine your ranking. Each link to your site is like a vote and the more votes you have, the higher ranked. In this article I will share important information and strategies to help you in the art of creating inbound links.</span></li></ol><h3><span style="font-family: 'book antiqua', palatino; font-size: medium;">Do not make these mistakes:</span></h3><ul><li><span style="font-family: 'book antiqua', palatino; font-size: medium;"> Do not waste your time getting one way link service site Page Rank. One or two links from sites with Page Rank 5 + may be worth more than 100 links to sites with no PR.</span></li><li><span style="font-family: 'book antiqua', palatino; font-size: medium;"> Be careful about buying links or you banned. If your website has only a few backlinks a day and the next day has hundreds, Google will see this and penalize you.</span></li><li><span style="font-family: 'book antiqua', palatino; font-size: medium;"> Do not waste your time getting one way links are links that URL, you have to get text links.</span></li></ul>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-2924843259020705735.post-30571945282658735282010-12-25T03:15:00.001-08:002010-12-25T03:15:22.826-08:00Search Engine Optimization (SEO)<p><p><span class="style6">Website Optimization</span> is a complex issue, but should be known by every entrepreneur who wants to succeed on the Internet.</p><p>According to the dictionary of the Royal Spanish Academy, optimize is finding the best way to perform an activity. Therefore, optimization of your website would make it comply with the best possible with each of its functions.</p><p>Recall that if a site is designed only to achieve success in the Search Engines, better known as search engines will not be successful with users as the machines do not buy, not sell it. If, however, is intended only for individuals, difficult to achieve a good positioning in search engines and users will not find, therefore, not sell. In conclusion, a successful web site must comply with both their functions inevitably related to Search Engines such as those associated with the usability by site visitors.</p><p>We have said that anyone wishing to succeed in the Internet market should make a website that is a true "virtual branch." That is, this should be an extension of your company and operate as a local online. For this, the site must achieve the objectives for which it was created, must be compatible with the principles and policies of the Company, be functional and actually transmit useful information to its users.</p><p>In order to reach a site that complies with the characteristics listed above, you must have the help of a Web Optimizer you know how that site should work and how to achieve it.</p></p>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-2924843259020705735.post-30969790331823384682010-12-17T11:03:00.001-08:002010-12-17T11:03:16.253-08:00Search Engine Optimization (SEO) - How to target the right keywordsTo do your keyword research you can search for a free online keyword research and analysis tool. Get some traffic with those keywords, and later on, when you have created more authority you will be able to focus and rank for keywords with more competition. Also most surfers have more confidence with sites appearing in organic results, rather than those located in the sponsored links.<br> <br>Off line direct marketing and advertisements. An Internet user searching for products or services through search engines does not know the address or name of your website. After you find the right keywords for your on-page SEO, you can try senSEO. Another keyword finder tool<br> <br>Through links or ads placed on other websites, and redirect visitors to your website.<br><br>4. For more information and tips, be sure to check out his blog.Before you start collecting content for your website you need to do a keyword research. Through search engines like Google, Yahoo, AOL, Netscape and MSN. DigitalPoint's Keyword Tool<br> New sites need time to get high rankings in search engines. If your keywords are very popular, it will take much longer to see SEO results. My SEO tool arsenal includes the following free tools:<br><br>Keyword optimization involves researching, analyzing and selecting the right keywords that will lead to high search engine rankings and also give a nice website traffic increase.<br> <br><br>The optimization is an ongoing process that requires time and money. Reputation (online - offline) - reputation travels faster than you.<br><br>1. Also the constant evolution of search engines, and the intense SEO competition make SEO a very hard and persistent procedure.<br> <br>Remember that a website is another marketing tool. SEO is the process of improving the website's ranking results on search engines, for specific phrases or keywords. This is the most important step before building your website and should not be skipped. Another idea is to use the above tool to inspect what your competition is doing right and learn from that. If SEO is not continuous, search engine rankings can decay over time.<br> <br>In this article we will focus on the first statement.<br><br>One of the top reasons SEO campaigns fail is because people are targeting the wrong keywords.<br><br>When using pay per click advertising, your entries on search engines are deleted once you stop paying or meet your budget. Wordpot<br> In fact, the above is completely pointless and has no value.<br><br>SEO should be a continuous process because your competitors are also performing SEO and secondly, search engines are constantly evolving and change their ranking algorithms from time to time.<br> <br>If you want to get high rankings, you need to continuously fight on the SEO arena. Usually there is a perception that it is gratifying to see the website in search engine first results when you enter the company's website name (also known as domain name). Then it calculates a grade of how good the current website's page implements the rules. Finally it provides complete guidelines on how to optimize your content. These include: print advertising (such as business cards, brochures, newspapers, magazines), television and radio.<br> <br>How surfers find your website? Let's talk about some of the most common and popular ways.<br><br>Displays results from both Wordtracker and Overture<br>You can use senSEO every time you create a new post or page, and you can stay current on SEO Google Trends.<br> Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-2924843259020705735.post-21307774967720378132010-12-16T10:02:00.001-08:002010-12-16T10:02:48.151-08:00The advantages of search engine optimizationAre you running any online business? Do you want to get much of traffic to your site? Do you actually want to make your fortune done with Internet? If your response to these entire questions is YES then it is not required that you should be SEO expert. Search Engine Optimization is a technique which is not at all complex. Sometimes you may also get defeated. But, if you are very well aware with all the basic patterns then it becomes very easy for you. If you really want to start making money online then you should follow some basic Dos and Don'ts about the SEO.<br> Dos for SEO:<br>First rule you should remember is always Be Normal. All search engines mostly likes natural behaviour. Make it clear that whenever if you get a proposal to pay some money for some computer software which will increase your search engine optimization and it certainly keep you on the top ranks.<br> Second rule is Links. We generally say that online world means location. To get the best search engine optimization strategy you should focus on Links. Links are called the foundation to SEO. You should keep main measures that quantity and quality of the links which are normally pointing to your site because it is surely going to affect the search engine ranking. Don't ever stop creating links for your website by applying different techniques like link exchange, article submission, affiliate marketing or link buying etc.<br> Third rule is optimization of your Page and Site. It is a thumb rule that search engine always likes which is liked by humans. Always keep your site optimized according to valuable keywords. Try to use those keywords which are not getting a lot of competition in the market. Keep the navigation of your web site very simple, precise and clear.<br> Fourth rule is Automation and Delegation. Never try to work on your own for your website. There are ample of software available which makes processes automated. Even you can also outsource search engine optimization to other companies.<br> Don'ts for SEO:<br>First rule is never shoot and leave your site. Remember that search engine optimization is a work which is ongoing. Never wait for the result within a day or a month's time. Never work on your website too much and even don't work too fast on it also. Keep supplying pages and links to your website but make slow and step by step increment the task.<br> Second rule is never optimise your site for the best search engine of the world. Remember Google is not the only search engine. There are many others also. All search engines changes their algorithms once a while. Try to optimize your site for at least three or four Top search engines.<br> Just work on your site for search engine optimization. You will really love it and you will also have lots of fun. Make it clear that it will surely give you a result. But you have to just wait and watch. <br> Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-2924843259020705735.post-50447108778299544682010-11-22T08:35:00.001-08:002010-11-22T08:35:07.202-08:00Google Instant PreviewHas anyone noticed over last few days the new google feature when searching if you hover over the title of a result its gives you a preview of the website? what are your tohughts? do you think this will benefit you in anyway? or just a pointless addon google has done? Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-2924843259020705735.post-25783763957028949262010-11-22T08:29:00.001-08:002010-11-22T08:29:45.455-08:00What is Pay-Per-Click Advertising?Targeted traffic is the lifeblood of any website. <br> <br> And while it is definitely worth optimizing your website for the search engines, you're likely to come across the following obstacles: <br> <br> 1) It takes time. It will typically take at least a couple of months before your website starts showing up in the search engines. <br> <br> 2) The top positions in any search engine can be very competitive. This means when your site does get listed, you'll usually start off lower down the list of search results. <br> <br> <b><font color="navy">This is where Pay-Per-Click (PPC) advertising can be a real life saver.</font></b> <br> <br> Pay-Per-Click advertising is the fastest way to start driving quality traffic to your website. <br> <br> <b><font color="navy">What is Pay-Per-Click Advertising? </font></b><br> <br> A commonly asked question about the Internet is: <br> <br> 'How do Search Engines make money?' <br> <br> The answer is simple - search engines make their money by selling advertising space to website owners. <br> <br> This type of advertising is known as 'Pay-Per-Click' and it is a very effective and affordable form of promotion. <br> <br> The concept of Pay-Per-Click (also known as 'pay-per-performance' or 'paid search') is based around the simple concept of matching buyers with sellers. <br> <br> <b><font color="navy">How does Pay-Per-Click Work? </font></b><br> <br> When someone types in a keyword or keyword phrase into a search engine, they receive two kinds of results; Natural Results and Sponsored Results. <br> <br> Search engine optimization focuses on improving your ranking in the natural results. Pay-Per-Click advertising focuses on the sponsored results area. <br> <br> <b><font color="navy">Natural Results (also know as 'Organic Results') </font></b><br> <br> Natural results are free listings which are generated from the search engine's database. They are also sometimes referred to as 'organic results'. <br> <br> <b><font color="navy">The characteristics of natural results are: </font></b><br> <br> - Listings are free. Website owners don't pay to be listed in the natural results. <br> <br> - There are often millions of results for each topic, but most web surfers don't go past the first 30 results. <br> <br> - With popular search terms the competition can be fiercely aggressive for the top positions. <br> <br> - You have no control over the results - your position is determined by a search engine ranking formula (also known as an 'algorithm'). <br> <br> - You can, however, use legitimate Search engine optimization (SEO) techniques to give yourself a better chance of getting a good position (refer to search engine optimization). <br> <br> <b><font color="navy">Sponsored Results (also know as 'Paid Results') </font></b><br> <br> The second type of result is Sponsored Results. <br> <br> The characteristics of sponsored results are: <br> <br> - Listings are paid for by advertisers. <br> <br> - Listings appear at the top of the page and along the right hand side of the screen. <br> <br> - Unlike natural search results, you get to specify your ad description and the keywords that make your ad appear. <br> <br> <b><font color="navy">Differences Between Sponsored and Natural Results </font></b><br> <br> 1. Fast set-up <br> <br> Sponsored results can be set-up immediately, whereas natural results often take months to show a new site listing. <br> <br> 2. You have total control over your ads <br> <br> You control the appearance of your ad, what position it appears in and how often it is displayed to web surfers. <br> <br> Once you have your ad up and running, you are free to update it whenever your want. This differs from the natural search results where you have no control over your listing or its position. <br> <br> 3. You choose the keywords that your ad will appear for <br> <br> Sponsored results allow you to specify exactly which keywords your ad will appear for. You can also specify which keywords you do not want your ad to appear for. <br> <br> For example, if you sold Harley Davidson motorbikes then you'd want you ad to show up for searches related to 'Harleys' or 'Harley Bikes'. <br> <br> At the same time, you wouldn't want your ad to show up for other searches that include the word 'bike' like 'mountain bikes' or 'racing bikes'. <br> <br> 4. You determine how much you are willing to spend <br> <br> Pay-Per-Click advertising allows you to specify exactly what you're willing to spend on a daily basis. Generally, the higher you bid, the higher your ad will appear on the page. Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-2924843259020705735.post-2631915045818787492010-11-22T07:00:00.001-08:002010-11-22T07:00:05.347-08:00How Do Directories Help in Link BuildingWeb directories are collections of web pages with similar subjects and similar content. These directories help in many ways as they are extremely popular with Internet users as they are considered a source of valuable information. Listings in directories improve your chances of page ranking as well. If your site is listed in a directory, the search engines are more likely to find it and add it in their listings for free. Also submitting a site on directories helps in getting one way links which are that we have not linked the other person's site but they have linked us.<br> <br> There are three kinds of traffic that you can get from the directories where you are listed. The first is click-through traffic, meaning that anyone who ends up on the directory page will be able to see your web site and information, and there is a good chance that they will visit. <br> <br> The second is indexing your site. Directories will begin to index the pages of your web site once they find the links to it. After that they can come back again and again, bringing you traffic as they do. <br> <br> The last way that the directories will increase your traffic is increasing your ranking on the search engines themselves as they find the volume of links and references to your web site.<br> <br> Overall link building is one of the most important steps in building a site, Getting quality links improves your PR and espouser to search engines. Also the possibility of gaining traffic to your site. Many people say link building is dieing out but the facts are simple, You build a site and build links and traffic will come. Also link building also increase your PageRank thus getting more traffic via Google. Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-2924843259020705735.post-21432202329660081192010-11-22T06:53:00.000-08:002010-11-22T06:54:02.536-08:00What Is Link Building ?Link Building is the process of creating inbound links to ones own website. This can be done by reciprocal links, being listed in e-zines, newsletters, directories, search engines, etc. Link building is one of the best ways to make your site popular. There are few types of linking one of which is reciprocal links.<br> <br>Reciprocal links or link exchanges is the process where two webmasters agree to show the other's link on their website. After link building when the number of sites which link to a particular site is known as link popularity which helps in the search engine ranking of a website.<br> <br><b>There are many advantages of link building.</b><br><ul><li>Link building helps in getting quality traffic from relevant sites which increases sales.</li><li>Also when there will be high quality incoming links the site will also be seen as a valuable resource.</li> <li>Link building helps in creating awareness, visibility and credibility of your site.</li><li>The site also obtains wider search engine exposure.</li><li>It also helps the website get indexed by search engines.</li></ul> Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-2924843259020705735.post-31210399605613589512010-11-22T06:48:00.000-08:002010-11-22T06:49:01.426-08:00Search Engine OptimizationSearch Engine Optimization is proved the best method of internet marketing through which your website can reach thousands of online visitors via search engines which can result in making high amount of sales to your business. Search Engine Optimization is done in such a way that your website is displayed on the top rankings on major search engines so that you can beat your competitors over the web.<br> <br>Building a website is not enough to earn huge sale over the internet until it is not ranked up on the major search engines. Our team at e-yug does it for you with the most ethical methods. Through search engine optimization you can enjoy your website coming on the top ranking on the major search engines.<br> <br>There are various strategies through which your website can be promoted over the web like link building, directory submission, PPC, Social Media Optimization, article submission, content rewriting, etc.<br><br>We are one of the leading Search Engine Optimization companies based at India and today our clients have reached very high level rankings on major search engines like google, yahoo, bing, etc.<br> <br><b>Our SEO Services Include</b><br><ul><li>Keyword Research & Analysis</li><li>Competitors Analysis</li><li>On Page Optimization</li><li>Link Building</li><li>Social Media Marketing</li><li>Directory Submission</li> <li>Article Writing</li><li>Blogs/forums posting</li><li>Press Releases Promotion </li></ul> Unknownnoreply@blogger.com0